my Breast Cancer blog

2004, age 34 — this is my story

Home » 2012 » October » 23

Raw October — Day 23 (How it All Started)

Raw October: raising breast cancer awareness — one fact, figure, feeling, and photograph at a time.

National Breast Cancer Awareness Month (NBCAM) was started in 1985 by the American Cancer Society with funds from a chemical company and a drug company for the purpose of filling an information gap and empowering women to take charge of their breast health. The Breast Cancer Consortium details the almost 30-year evolution of NBCAM and highlights a few of the criticisms that surround the awareness campaign. Here’s the rundown — RIGHT HERE.

Now, vote in the poll below and share your thoughts on NBCAM — is it a worthy cause or a whole bunch of pink nothing? Take your pick, then share a comment to explain your position.